West Ham United have officially partnered with Ivacy, one of the most popular VPN providers in the industry. The move, ahead of the new Premier League season, follows a similar partnership between NordVPN and Liverpool FC last year.
The deal demonstrates that the virtual private network (VPN) industry is becoming mainstream. Protecting your online privacy is increasingly crucial, and internet users are more aware than ever that they need to take steps to ensure their digital security is safeguarded. Through this partnership with Ivacy, West Ham are working to spread awareness and, in doing so, helping the club’s supporters protect their privacy online.
Using a VPN is arguably the most important step any internet user can take to secure their online privacy, and what makes this partnership so great is that Ivacy is one of the best VPN providers in the game right now. VPNs protect users online by routing their connection through an encrypted “tunnel” to a secure server in a remote location. This process keeps the data transmitted completely hidden from hackers, the government, and the user’s internet service provider. Luckily Ivacy's easy to use app makes the process simple for any user to enjoy a secure internet connection.
Karim Virani, Digital and Commercial Director for West Ham United, expressed his excitement at securing the partnership with Ivacy:
“We are pleased to have Ivacy VPN onboard. Considering the ever-increasing amount of data shared online, our partnership will promote the use of effective cyber tools that secure data. We look forward to working with Ivacy to bring great cybersecurity offers to Hammers’ fans.”
Educating the public on how to keep their data safe online is crucial. This is especially true in today’s increasingly connected world where the average internet user may not necessarily think of the significant privacy risks they expose themselves to on a daily basis, be it connecting to unsecured wifi networks, or sharing personal data with companies online or on social media.
The Hammers teaming up with Ivacy as the club’s official VPN partner means we are seeing an important and encouraging shift towards awareness of essential online privacy tools, like VPNs.